— nonstop
  February 20, 2019

Branding Project




This project is about making a brand for a restaurant based on my interview to a person whose design works is very organized and clear. I decided to design a brand of a Japanese sushi omakase style restaurant to fit that person’s style.

The name “nonstop“ means, as a sushi omakase style restaurant, the journey about eating is a united and continuous experience directed by the chef.

The goal for this design is to create a clean and simple sense to fit the restaurant’s identity. I want the design can be faded into the background when customers come to the restaurant. But it can also catch viewers’ attention by it’s extremely clean and simple design when advertising the restaurant.